Insights
Our thoughts and perspectives on pipeline growth best practices.
After a challenging year, with the advent of vaccines, it seems that the end of the pandemic is in sight for many countries. The pandemic has affected many aspects of day-to-day life, particularly in the sphere of Business Operations. Perhaps a year ago, many people believed that post-pandemic everything would return to normal, but now […]
As coronavirus affects nearly every corner of the world, it’s time to focus on nurturing relationships using digital channels The top headlines in nearly every major news outlet, global and local in most countries, are about coronavirus. International events are being canceled, travel restrictions have been put in place in many countries, and every day […]
Conferences are one of the most lucrative lead generation channels for businesses. Face to face meetings, being able to “walk the floor”, and setting up introduction meetings with potential clients and partners make it a perfect setting and opportunity for companies to breach new markets and start relationships with their target audience. This month, a […]
by Dafna Rolls, CEO of DRolls Associates and Fran Jakubowicz, CEO of Sunhouse Marketing You invest so much in lead generation because you know how important it is to get the right leads. Social media makes it even easier, allowing you to quickly create campaigns and capture leads’ information with customized forms. You create compelling […]
Understanding Culture Gaps Countries around the globe can have very different cultures, from social etiquette to dining traditions. When visiting, it is always important to get acquainted with the culture in order to respect anyone you communicate with and ensure you are understood. While we understand how deep cultural differences seep and define people across […]